RE/MAX of Southern Africa – A Global Brand with Local Strength
RE/MAX of Southern Africa is one of the most recognisable names in the real estate industry. Known worldwide for its red, white, and blue branding, RE/MAX has successfully built a trusted global brand with a strong local presence across South Africa.
The company is a leader in both rentals and property sales, offering landlords, tenants, buyers, and investors professional, reliable, and innovative real estate services.
With a reputation built on professionalism, client care, and results, RE/MAX of Southern Africa combines the power of international reach with the insight of local experts.
This dual advantage has made it a household name in property markets across South Africa’s major cities, towns, and rural communities.
The Global Power of RE/MAX
RE/MAX was founded in the United States in 1973 and has since expanded to over 110 countries, with more than 140,000 agents. Its global network means that RE/MAX is more than just a local agency; it is a worldwide brand trusted by millions.
The strength of being part of an international network enables RE/MAX of Southern Africa to access cutting-edge marketing tools, training, and global best practices.
It also enables property listings to reach international buyers and investors, which is particularly important in South Africa, where many overseas investors seek opportunities in residential and commercial property.
This international credibility adds to the confidence that landlords and sellers can have when they partner with RE/MAX of Southern Africa.
Local Presence Across Southern Africa
While RE/MAX is an international brand, its success in South Africa is built on strong local representation and support. The company has more than 160 offices across the region, with thousands of agents working to connect people with property.
This wide footprint ensures that RE/MAX is present in every major city as well as in smaller towns, making it a truly accessible brand. Each office is independently owned and operated, which means local expertise drives decision-making while still adhering to the global standards of the RE/MAX brand.
For landlords, this means that properties listed with RE/MAX receive exposure both locally and globally. For tenants, it ensures a wide selection of “to let” properties ranging from budget-friendly apartments to luxury homes.
RE/MAX Residential Rentals
One of the strongest divisions within RE/MAX of Southern Africa is its residential rental service. The company has developed a vast portfolio of rental properties, helping tenants find homes that match their needs and assisting landlords in efficiently filling vacancies.
Their rental services include:
- Marketing properties across multiple platforms
- Screening tenants with professional credit checks
- Drafting lease agreements that comply with South African law
- Managing rental payments and deposits
- Handling maintenance and property inspections
This professional approach enables landlords to achieve steady rental income while mitigating risks. Tenants, on the other hand, gain peace of mind knowing they are dealing with an experienced, established brand.
RE/MAX Commercial and Industrial Rentals
Beyond residential rentals, RE/MAX of Southern Africa has built a strong reputation in the commercial and industrial property markets.
Businesses seeking office space, retail premises, or industrial warehouses benefit from RE/MAX’s extensive network and market insight.
Commercial landlords gain access to professional tenant placement, well-drafted commercial lease agreements, and marketing that reaches the right business audience.
For investors, RE/MAX provides advice on yields, location benefits, and long-term growth potential.
This combination of experience in residential, commercial, and industrial rentals makes RE/MAX one of the most versatile agencies in South Africa.
RE/MAX Sales Division
While RE/MAX is widely known for rentals, it is also a global leader in property sales. In fact, the brand’s original growth came from its successful sales model.
RE/MAX of Southern Africa continues this tradition, helping thousands of South Africans buy and sell properties each year.
Their services include:
- Professional property valuations
- Tailored marketing strategies
- Access to international buyers through the RE/MAX network
- Negotiation expertise
- Legal and contractual compliance
For sellers, this ensures maximum exposure and competitive selling prices. For buyers, it provides reliable support and guidance in what is often the most significant financial decision of their lives.
Strengths of RE/MAX of Southern Africa
The strength of RE/MAX lies in its combination of global brand power and local expertise. Its agents are well-trained, motivated, and supported by advanced systems.
Marketing tools, including professional photography, digital advertising, and global listing platforms, give RE/MAX a distinct advantage.
For landlords, this translates to shorter vacancy periods and reliable tenant placements. For tenants, it means a broader range of quality housing options. For investors, it provides security knowing that they are working with one of the world’s most respected property brands.
Where LASA Provides More for Landlords
While RE/MAX of Southern Africa provides exceptional services as a letting and sales agency, landlords often require more than an agent can provide. This is where the Landlords Association of South Africa (LASA) steps in as a better long-term partner for landlords.
LASA offers a complete package of legal and compliance support, helping landlords manage risks that even the best agencies cannot always cover. For instance, LASA provides eviction assistance, legal helplines, updated tenancy agreements, and tenant screening tools.
These services ensure that landlords remain compliant with changing legislation and are protected against tenant disputes.
Benefits of LASA Membership
Joining LASA offers landlords significant advantages, including:
- A legal helpline for expert advice on tenancy issues
- A library of landlord documents, such as lease agreements and eviction notices
- Access to tenant credit checks and screening services
- Advocacy and representation in government discussions affecting landlords
- Training courses and legislative updates
- Partner discounts on landlord insurance and services
These benefits give landlords peace of mind and financial protection, ensuring that their property investments are not left vulnerable to legal or compliance risks.
Combining RE/MAX and LASA for Success
The most effective approach for many landlords is to combine RE/MAX of Southern Africa’s professional letting and sales services with LASA’s comprehensive landlord support.
RE/MAX ensures visibility, tenant placement, and management. LASA ensures legal compliance, documentation, and protection. Together, they provide a complete framework for successful and profitable property investment in South Africa.
FAQs About RE/MAX of Southern Africa and LASA
Does RE/MAX only handle property sales?
No, RE/MAX has a strong rental division covering residential, commercial, and industrial properties.
Why is RE/MAX considered a global leader?
RE/MAX operates in more than 110 countries, with a network of over 140,000 agents, providing it with unmatched global reach.
Can RE/MAX help landlords with tenant disputes?
RE/MAX manages rentals professionally, but legal disputes and evictions are better handled with LASA’s support.
Is LASA membership suitable for small landlords?
Yes, LASA supports landlords of all sizes, from single-property owners to large portfolio investors.
Can RE/MAX and LASA be used together?
Yes, using RE/MAX for letting and sales while relying on LASA for legal protection gives landlords the best of both worlds.
Conclusion
RE/MAX of Southern Africa is a trusted global brand with a strong local presence, offering landlords, tenants, and investors reliable services across residential, commercial, and industrial markets.
With its vast network of offices and agents, RE/MAX combines international credibility with local expertise, making it one of the most powerful real estate brands in the region.
For landlords, however, long-term success requires more than agency services. By joining the Landlords Association of South Africa (LASA), landlords gain the legal protection, compliance support, and advocacy they need to safeguard their investments.
Together, RE/MAX of Southern Africa and LASA create a comprehensive solution for operational excellence in landlord services, backed by legal and compliance strength.
Don’t go through it alone — South Africa’s landlords stand together.
When you join the Landlords Association of South Africa, you gain more than just membership; you gain a robust network of support. From expert legal advice and vital landlord resources to guidance on dealing with problem tenants, we stand with you every step of the way.
For just 2 rand a day, you can access professional advice, proven tools, and a community that understands the challenges of both commercial and residential property management.
Join today and experience the confidence of knowing you’re never facing it alone.
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Useful External Links
https://www.property24.com/estate-agents/remax-of-southern-africa/313
https://www.privateproperty.co.za/estate-agents/remax-of-southern-africa/237
Disclaimer:
This post is for general use only and is not intended to offer legal, tax, or investment advice; it may be out of date, incorrect, or maybe a guest post. You are required to seek legal advice from a solicitor before acting on anything written hereinabove.




